(Senior) Director, B2B Consulting & Strategy

About our Digital Marketing - B2B Team

We're the team that used to be BizMut, now merged under Front Row.

We’re numbers-driven performance marketers who focus on our B2B clients’ pipeline revenue and bottom-line value. We specialize in building and executing performance marketing strategies for B2B clients with long sales cycles and complex customer journeys.

More about the role

Are you a seasoned B2B marketing leader who knows what it takes to turn complex data into strategies that actually move the needle?
Are marketing strategy, demand generation, RevOps, and CRO the languages you speak fluently — all the way up to CMO level?
Are you energised by the idea of owning a department like a business, leading a team of senior experts, and making a real impact across a global portfolio of ambitious B2B clients?

If these are the challenges you want to be tackling, we are sure the position of (Senior) Director, B2B Consulting & Strategy will be a good fit for you!

Your MISSION in this role will be to lead a high-performing team of senior B2B marketing consultants, own the strategy and commercial performance of your department, and deliver sophisticated, tailored marketing solutions to a portfolio of large-scale B2B businesses — all while staying at the cutting edge of an industry that never stands still.

How would you spend your time if you join us?

ABOUT 30% @ TEAM LEADERSHIP & DEVELOPMENT:

• Lead, mentor and manage a team of 6 senior B2B marketing consultants, each specialising across disciplines including marketing strategy, CRO, BI & Analytics, and AI process development

• Run regular 1-2-1s, support your seniors on complex client challenges, and create an environment where experienced professionals can do their best work

• Coach your team on how to navigate difficult client conversations, deliver high-quality consulting outputs, and continuously raise the bar on what great looks like

• Foster a culture of curiosity, accountability and collaboration across a multi-disciplinary team

• Work directly with a portfolio of mature, large-scale B2B businesses — across SaaS, services, and e-commerce — to build complex, tailored marketing solutions

• Support your team in managing senior client relationships, stepping in where your expertise and seniority adds the most value

• Translate deep data analysis into strategic recommendations that drive meaningful business outcomes for clients

• Bring a growth hacking mindset to non-standard problems — moving beyond playbook tactics to design creative, high-impact approaches that fit the unique challenges each client faces

• Hold fluent, peer-level conversations with your clients' leadership teams across the full B2B marketing funnel: from strategic planning and traffic acquisition, through CRO, lead and demand generation, CRM nurturing, sales processes and RevOps

• Take ownership of your department as a business within a business — with genuine P&L responsibility and a high degree of autonomy in how you hit your objectives

• Drive department strategy, contribute to revenue goal-setting, and ensure your team is structured and equipped to deliver against those goals

• Develop and continuously improve internal processes that make your team faster, smarter, and more effective

• Collaborate with the B2B Managing Director and Head of Slovak Office to align department priorities with company-wide direction

• Dedicate structured time to learning new tactics, tools, and skills that directly support your role and the evolving needs of your clients

• Stay at the cutting edge of B2B marketing — from emerging AI applications to new approaches in demand generation, RevOps, and beyond

• Contribute to the company's internal knowledge base and help elevate the expertise of the broader team through what you learn

Who Are You?

• You have excellent communications skills in English, both written and oral (minimum level C1)
  

• You have proven success working with B2B clients across most of the following: marketing strategy, paid acquisition (LinkedIn, Google, Meta), conversion rate optimisation, lead and demand generation, CRM and email nurturing, sales processes, RevOps, BI & Analytics, and AI-driven workflow development
  

• You are an absolute expert in at least several of these disciplines, and have a solid working knowledge of the others — enough to hold a credible, eye-level conversation with a CMO or VP Marketing about any of them

• You have experience leading or managing a team of marketing professionals, and you know what it takes to get the best out of experienced, senior people

• You are an exceptional communicator — in written English, in meetings, and in high-stakes client conversations where you need to be both empathic and clear

• You are comfortable navigating sensitive conversations about business performance with client leadership teams, and you know how to be diplomatically direct

• You are a master storyteller with data — your PowerPoint decks don't just report numbers, they build a narrative and drive decisions

• You are analytical and commercially minded — you love digging into the numbers to understand what's really happening and what to do about it

• You think like an entrepreneur — you're energised by the idea of running your own business unit, owning outcomes, and having real influence over how success is achieved

• You are curious by nature and constantly looking to grow — you don't wait to be told what to learn next

• You are calm under pressure, highly organised, and able to hold multiple priorities at once without dropping the ball

• Proficiency in German

• Hands-on experience with tools including LinkedIn Ads, Google Ads, Meta Ads, HubSpot, Power BI, Google Analytics, and AI productivity platforms

What's in it for you?

• Starting salary is from 3800 EUR gross per month (* the final salary offered will be based on the candidate's experience)

• This is a full-time role based in Bratislava. We only offer a standard employment contract (TPP), no freelance/živnosť.

• Extra vacation days

• Flexible working hours

• Flexible place of work - 3 home office days per week

• Private pension contribution (3rd pillar)

• Summer office – this year’s destination is Paris

• 100% pay on sick leave for the first 2 days of illness

• 100% coverage of meal contribution & Multisport Card

• Mobile phone contract for both business and personal use

• 2 hours per week of fixed time for reading & learning of your choice

• Unlimited education budget & hands-on support in your learning path

• Employee Wellbeing Program – Work & Life Coaching & Counselling with our external partner

• Regular team building & team spirit events (monthly Team Breakfasts, Games nights, Table Tennis tournament and much more)

• Annual volunteer days

• Employee Referral Program

• Relaxed and dog-friendly work environment

• International team with English as our main language

• Hybrid work in our brand-new office in Bratislava Old Town

• International relocation support can be agreed on if needed

• Working on large-scale, international marketing campaigns for well-known brands in an international environment

• Working with and learn from some of Germany’s top digital marketing minds

• And much more...

What can you expect in terms of the process?

1. First Chat (30 minutes with our People & Culture team)
2. Second Chat (1 hour with your potential Manager)
3. Practical Assignment (2-hour prep for a Case Study + 1 hour output delivery with two senior managers)

AI Usage Disclaimer:

We understand that AI tools can be helpful in various stages of the application process. While we do not specifically encourage their use, we are open to candidates utilizing AI as long as the work reflects your own knowledge and understanding. Our primary focus is on assessing your genuine expertise, ability to apply concepts, and how you approach real-world scenarios. The use of AI will not negatively impact your candidacy, provided these conditions are met.

ABOUT FRONT ROW GROUP

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360° perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.

We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational.